During the uncertain times of the COVID-19 pandemic, donors are giving less. This has caused a great deal of hardship for nonprofits who rely on donations to continue their missions.
With many people out of work and struggling to make ends meet, few donors have the luxury of supporting nonprofit organizations. This has proven devastating and detrimental to numerous charities and causes. Recently, a survey was conducted by Charities Aid Foundation of America for an annual report. The findings were particularly disheartening. With 880 organizations from 122 countries reporting in the survey, the following was established:
- 72.5% received reduced contributions
- 70.4% experienced cancellations and inability to work effectively. This included contacting clients, donors and recipients.
As a nonprofit executive himself, Jeff Ber understands that these organizations rely heavily on donations and fundraising events. With the COVID-19 pandemic putting much of nonprofit activity at a halt, uncertainty is becoming the norm.